Victoria J. Rideout, Ulla G. Foehr, Donald F. Roberts, (2010) Generation M2: Media in the Lives of 8- to 18-Year-Olds, Kaiser Family Foundation
Over the past five years, young people have increased the amount of time they spend consuming media by an hour and seventeen minutes daily, from 6:21 to 7:38—almost the amount of time most adults spend at work each day, except that young people use media seven days a week instead of five. Use of every type of media has increased over the past 10 years, with the exception of reading. In just the past five years, the increases range from 24 minutes a day for video games, to 27 minutes a day for computers, 38 minutes for TV content, and 47 minutes a day for music and other audio. During this same period, time spent reading went from 43 to 38 minutes a day, not a statistically significant change. Today, 20% of media consumption (2:07) occurs on mobile devices—cell phones, iPods or handheld video game players.
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